Sunday, October 11, 2009

A Beneficial Language

            After visiting the Hangul exhibit, I felt that I left feeling inspired as well as informed. I was able to learn about another culture visually. Each piece of artwork was not only aesthetically pleasing but it was informative as well. Being a pure visual learner I found myself fully immersed in the language of Korea. The fact that I was able to discover elements of Korean culture through artwork was a personal feat, leaving this successful experience to bring up a very important question: Who benefits from design?

            I admit, the answer I am still toying with. On one hand the audience, like myself, benefits from images every day. In society we run into design everywhere. Whether it is the distinguishing shape of a stop sign, or the package logo of your favorite food, design benefits those who find use and pleasure within its components. Another beneficiary of design is the artist, or the designer. To create an image of personal meaning, allows a designer to embrace his or her artistic freedom. By creating a design, one can also share their “story” with the world. A designer may receive criticism, but ultimately it is that criticism that will allow them to grow as an artist.

            Overall, I believe that both a designer and the audience benefits. Each is given the ability to learn a new language: the language of design. In order to speak this “language” it must be studied and practiced. This language of design opens the door of communication, both visually and mentally. Design walks hand in hand with visual literacy---something that can be learned by simply taking a minute to soak up that which surrounds us.  Design is omnipresent, and if one simply takes the time to look, they will learn a whole new language that society has to offer. 

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